Your E-reader is spying on you

E-readers are tracking reader’s habits and as a result, bringing actual market research to publishing.

Some quotes from this WSJ article:

• Barnes & Noble has determined, through analyzing Nook data, that nonfiction books tend to be read in fits and starts, while novels are generally read straight through, and that nonfiction books, particularly long ones, tend to get dropped earlier.
• Science-fiction, romance and crime-fiction fans often read more books more quickly than readers of literary fiction do, and finish most of the books they start.
• Readers of literary fiction quit books more often and tend skip around between books.
• Nook users who buy the first book in a popular series like “Fifty Shades of Grey” or “Divergent,” a young-adult series by Veronica Roth, tend to tear through all the books in the series, almost as if they were reading a single novel
• The perfect man, according to data collected by digital publisher Coliloquy from romance-novel readers, has a European accent and is tall with black hair, green eyes, a rugged, burly build and a moderately but not overly hairy chest.